WARC Awards for Effectiveness, North America: 2022 Sustained Growth Judges
JURY CHAIR FOR INSTANT IMPACT, SUSTAINED GROWTH AND BRAND PURPOSE
SVP, Chief Marketing Officer, Pernod Ricard North America
Pam joined Pernod Ricard USA in July 2020 as Chief Marketing Officer, overseeing US marketing and innovation for 26 leading spirits, wine and champagne brands in the company’s premium portfolio, including Absolut, Jameson, Malibu, The Glenlivet, Perrier-Jouët, GH Mumm and many others. Since joining the company, she responded to U.S. consumers’ desire for convenient access to trusted, premium brands by dialing up investments in media, innovation and e-commerce.
President, Head of Media NA, Essence Global
Traci is President, Head of Media NA, at Essence Global (p/o WPP Group), a global data and measurement-driven full-service agency. Tasked with driving collaboration between the planning, investment, and activation disciplines, she spearheads a media operation built to deliver measurable results for clients. Traci is proud to serve as a leader to amazingly dedicated media professionals, and she’s a team player who has helped her client partners navigate the complexities of the media marketplace.
Chief Strategy Officer, GUT Mexico City
Chief Strategy Officer at GUT Mexico City and 12-time Effie Award winner, Samantha has over 19 years of experience in Brand Transformation with agencies such as Ogilvy & Mather and Publicis Groupe. She has led teams in Strategy, Experience Design, Applied Intelligence, and Business Transformation Consulting. Today she is a fundamental part of the leadership of GUT Mexico City, working with some of the most courageous brands in the world.
VP Strategy & Innovation, DDB Latina / President, DDB Mexico
Juan is Vice-President of Strategy and Innovation at DDB Latina, the DDB Worldwide division that brings together Latin America, Spain and the US Hispanic market. He is also the President of DDB Mexico. Juan has worked in global and regional projects for clients such as Volkswagen, McDonald’s, Telefónica, BBVA, Bridgestone, Mars and Clorox. The team that he leads in Mexico was the first in Latin America to win a Grand Prix at Cannes Lions for Creative use of Data.
Alexis de Montaigu
Managing Director & Head of Strategy, Havas New York
Alexis is the Havas Village lead for the Keurig Dr Pepper account, overseeing the integration and implementation of campaigns across media, creative, PR and social. He also oversees the strategy department at Havas NY and leads a team of 16 multidisciplinary strategists. Previously, Alexis was the global strategy director on Mastercard at McCann where he translated the “Priceless” brand platform beyond TV for social and digital activation, developed and implemented a global brand architecture that ensured consistent branding around the world.
SVP/Head of Strategy, alma
Angela is the SVP/Head of Strategy at alma and has spent over 20 years uncovering the interplays between global, US and Latin cultures to inspire brilliant ideas that help the world's best brands drive value by connecting them with segment and mainstream consumers alike. Angela also oversees Alma’s Culture Lab, an innovation think tank that leads the marketplace in Cultural Curation, Consulting and Research.
International Chief Strategy Officer, VCCP / CEO, VCCP+
In his role as Chief Strategy Officer, Jonny oversees all strategic thinking and output for VCCP NY. Jonny is also the CEO of VCCP+, the newest addition to VCCP’s offerings, and has championed its launch with the belief that “It’s the most significant media and entertainment vertical of them all.” He’s led teams in London, Tokyo, San Francisco, and New York, and across the spectrum of strategic disciplines – from business strategy to innovation, creative strategy to comms and media planning.
Chief Strategy Officer, Dentsu Creative, USA
Jamie currently leads the integrated strategy practice for Dentsu Creative in the United States. In his current role he is building a next-generation strategy offering that helps clients access the right kind of leadership thinking at the right moment in their business evolution to drive growth. He also serves on the agency leadership team, tirelessly reinventing what it means and what it takes to be successful in this business and for their clients.
Chief Strategy Officer, Leo Burnett Chicago
Aki lives and works at the nexus of consumer culture and connected technologies. He applies data-centric and radically collaborative approaches to build solutions that provide value for people. As Chief Strategy Officer at Leo Burnett/Chicago, Aki is bridging the gaps between timeless branding and timely behaviors at one of the most storied agency brands in the world. He sits at the center of multiple “Power of One” Leo Burnett Group agencies specializing in Shopper, CRM, Digital, Experience and Data.
Creative Director, Head of Brand Voice, Lyft
Nancy is Creative Director, Head of Brand Voice at Lyft, where she’s a fierce champion of short sentences, ruthless editing, and the Oxford comma. She joined Lyft’s in-house creative team after a 14-year run at ad agencies including Publicis Seattle, FCB West, Goodby, Silverstein & Partners, and JWT NY. Over the years, she’s won a number of awards but her absolute favorite is for work on behalf of Thorn and their fight against the sexual exploitation of children.
Raised in New York City and now proudly Torontonian, Wahn’s career spans 20 years as a strategist and innovator in multiple sectors. Wahn’s early training in strategy was at JWT New York and Toronto, where his first accounts included Kellogg’s, Shell, Nestlé, Magna International and SickKids. Wahn went on to become senior director and strategist at JWT before becoming president of creative agency Bleublancrouge Toronto, one of the founders of the Humanise Collective and co-founder of L’Institut Idée.
Strategy Director, FRED & FARID Los Angeles
Eileen is a Strategy Director at FRED & FARID Los Angeles and a returning member of the FRED & FARID. Her experience spans several industries from auto to tech to beauty, helping build brand resonance for clients including Volvo, HP Global, Marriott, Neutrogena, and YouTube. To each project, Eileen brings a strategic edge of insight and cultural resonance, always rooted in what moves people at a human level.