Adspend Forecasts
Focusing on 12 key global markets, WARC's International Ad Forecast looks ahead two years across the major media.
- Data are fully harmonised to allow accurate comparisons and dynamic summary tables provide clear overviews.
- Forecasts are updated on a rolling basis throughout the year as soon as new data become available.
- Data cover all major media, ad formats and key macroeconomic indicators in local currency, US dollars, euros and purchasing power parities (PPPs).
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