Angel One: Angle One targets effective conversions by using customer data analytics

Dipayan Dasgupta

Angel One, an online share trading platform, launched a campaign in India to unlock customer behaviour insights and optimise conversions across at least seven major digital channels.

Campaign details

Brand: Angel OneBrand owner: Angel Broking LimitedLead agency: Merkle SokratiContributing agency: Merkle SokratiCountry: IndiaIndustries: InvestmentMedia channels: Websites & micrositesBudget: 10 - 20 million

Executive summary

Angel One (Formerly...

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