Association of National Advertisers

The Association of National Advertisers (ANA) leads the marketing community by providing its members insights, collaboration and advocacy. ANA's membership includes 400 companies with 9,000 brands that collectively spend over $100 billion in marketing communications and advertising. The ANA strives to communicate marketing best practices, lead industry initiatives, influence industry practices, manage industry affairs and advance, promote and protect all advertisers and marketers.

ANA serves the needs of its members by providing marketing and advertising industry leadership in traditional and e-marketing, government relations and legislative affairs, information resources, professional development and industry-wide networking. Founded in 1910, the ANA maintains offices in New York City and Washington, DC.

ANA Magazine

Published by the ANA, ANA Magazine is the marketing industry's only peer-to-peer magazine written by, and for, advertisers. Published six times a year, ANA Magazine has a circulation of more than 25,000 advertisers, marketers, and communication executives. It reports on today's most critical marketing issues, such as measuring brand equity, leveraging emerging technologies, establishing best practices in multicultural marketing and expanding global marketing.

Further details on the ANA and information on how to subscribe to ANA Magazine can be found at

Browse the latest ANA papers on WARC

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