Yili x Xiaomi Technology Empowers Milk – "White Technology, Let Milk Know You Better"

Dairy product brand Yili wants to achieve the goal of scientifically providing consumers with the best milk products according to the physical needs of Chinese consumers, enhance the brand image, and help terminal sales.

Case details

Brand : Yili

Brand owner : Yili

Main agency : Mindshare China

Main agency holding group : WPP

Market launch : Mainland China

Industry : Dairy

Media Channels: OTT Smart TV, Key Opinion Leaders, Mini Programs, Social Media, Events, Activities & Experiences,...

Not a subscriber?

Schedule your live demo with our team today