Yamaha Corporation: Someday, You'll Own A Yamaha campaign

The "Someday, You'll Own a Yamaha" campaign, launched by the Yamaha Corporation in 1975 to sell its motorcycles in the United States, was not among the most memorable in history.

Yamaha Corporation: Someday, You'll Own A Yamaha campaign

Judson Knight

Overview

The "Someday, You'll Own a Yamaha" campaign, launched by the Yamaha Corporation in 1975 to sell its motorcycles in the United States, was not among...