WWF: Your Plastic Diet

Global conservation organisation WWF used the image of a credit card in its global campaign to represent the problem of plastic pollution.

Campaign video: WWF – Your Plastic Diet

Read the full campaign case study

Selected creative: WWF – Your Plastic Diet

Credits

Creative agency: Grey Petaling Jaya / whiteGREY Sydney / Grey SingaporeAgency Producer: Suzy ChiangArt Director:Ralve Khor / Soo Soon...