Why smart managers can't count

In this unusual and thought provoking article Omar Mahoud challenges some long accepted beliefs. He asks three questions: how can money be spent more wisely?; how can risks be more accurately assessed?; how can research be more accurately interpreted?.

Why Smart Managers Can't Count

Omar MahmoudProctor & Gamble Europe

H.G. Wells once remarked that 'Statistical thinking will one day be as necessary for efficient citizenship as the ability to read and write', but he did not say when.

Statistical...