Why Daawat chose to uninvite people this festive season

A strong message of responsibility that commanded respect in the Indian market saw basmati rice brand Daawat succeed in growing both sales and brand affinity.

Campaign details

Brand: DaawatBrand owner: LT FoodsEntrant company: McCann - IndiaIdea creation: McCann GurugramMarket: AsiaSector: FoodMedia channels: Social mediaBudget: Up to 500k

Campaign video

Creative assets

Read the full case study here...
Not a subscriber?

Schedule your live demo with our team today