WARC Talks: 3 in 15 – EffWorks

This episode of the WARC Podcast is presented by WARC's Alex Brownsell, Senior Editor, Media, Lena Roland, Managing Editor, WARC.com, and Sam Peña-Taylor, Reporter, WARC.

Where to listen


0:53 – Introduction to Dr Grace Kite’s latest research on the advertising industry.2:14 – There is no overspend on digital. ROI is highest when...