10 trends in fast food
Carrie Hines GSD&M
Dramatic demographic shifts such as the rise of the 'silver tsunami' will be major drivers of change in the fast-food sector, coupled with the growth in the 'fast casual' dining sector and smartphone usage.
Fast food is big business, yet few of us realise just how ingrained in our economy and our lives quick-service restaurants have become. Forecast to reach $ 185 billion in US sales in 2012, fast food chains claim more than 60% of all restaurant visits