WARC Talks: Reddit identifies five global movements shaping society

In this episode of the WARC podcast, Cathy Taylor, WARC Strategy’s US Commissioning Editor, talks to Matt Klein, Head of Global Foresight at Reddit, about five global movements shaping society, and the implications for consumers and brands.

Where to listen

Timestamps

01:39 – The difference between trending topics versus movements. 04:01 – Trends in the real world. 07:27 – Movement 1 – The keyboard confessional. 10:21 – Implications for brands. 11:30 – Movement 2 – Building blocks over big swings. 14:17 – Implications for brands. 15:10 – Movement 3 – Zooming out. 18:26 – Implications for brands. 20:36 – Movement 4 – People-powered progress.25:04 – Implications for...

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