Velocity 12 Markets: Reshaping the world view of middle-class growth
Download a synopsis of the Velocity 12 report.
View the full Velocity 12 report (external link).
This Ogilvy & Mather 'Velocity 12' report is intended as a guide for CEOs seeking the most promising growth markets along the next trajectory of consumer concentration.
It provides business leaders and influencers with a point of view that comes directly from the field and highlights four drivers of growth and opportunity in 12 fast growing markets: gender, culture, urbanization and technology.
It also presents concrete marketing...