University of Engineering and Technology Admissions 2016: Plant Lamp
Humberto Polar
Campaign details
Brand owner: University of Engineering and TechnologyLead agency: FCB MayoBrand: University of Engineering and Technology Admissions 2016Country: PeruIndustry Educational, universitiesChannels used: Content marketing, Earned media, buzz, Events & experiential, Internet - display, Internet - general, Internet - microsites, Internet - search, Magazines - business, trade, Magazines - consumer, Newspapers, Online video, Outdoor, out-of-home, Packaging & design, Product placement, Public relations, Radio, Social mediaMedia budget: $1 - $3 million
Executive Summary
Every year, Universidad de...