Castrol CRB: Truck Aasana

Divya Agarwal

Engine oil lubricant brand Castrol put the health of truckers at the heart of its CSR campaign in India.

Campaign details

Brand: Castrol CRBBrand owner: CastrolLead agencies: Ogilvy, MindshareCountry: IndiaIndustries: Tyres, fuel, accessories, servicesMedia channels:Content marketing, Direct marketing, Events & experiential, Livestreaming, Online video, Packaging...

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