Campaign details
Brand: McDonald's Brand owner: McDonald's Entrant company: Widen + KennedyIdea creation: Wieden + Kennedy New York Market: United States Sector: Restaurants & takeaways Media channels: Outdoor, Out-of-home, Point-of-purchase, in-store, Television & Connected TV, Merchandise & free gifts, Competitions & contests Budget: 5 - 10 millionCampaign video
Creative assets
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