Campaign details
Brand: American PecansBrand owner: American Pecan CouncilEntrant company: Weber Shandwick ChicagoIdea creation: Weber Shandwick, ChicagoMedia: Weber Shandwick, ChicagoPR: Weber Shandwick, ChicagoMarket: United StatesSector: Savoury snacks, potato chipsMedia channels: Public relations, Social media, Websites & microsites, Word of mouth, influencersBudget: Up to 500kCreative assets
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