Why trust, reliability and relevance matter most to today’s news consumers

In the last five years we have seen a global shift in where consumers are spending their time, with people spending on average over 11 hours a day consuming media in some form across platforms – which has affected how people find their news.

Need to know

  • Two-thirds (67%) of audiences find news on websites and apps, followed by national TV networks (61%), social (58%) dedicated news TV channels (55%) and search (42%).
  • Some social platforms are declining in importance as a source of news: while...