If a picture is worth a thousand words, how much is a voice worth? If the latest audio social trend is anything to go by, it could be to the tune of $4bn, per Clubhouse’s latest valuation. And Clubhouse isn’t the only one cashing in on this trend; social media giants Twitter, Facebook and LinkedIn have all been racing to replicate its success by working on their own live audio streaming room features. The studio is set for audio social to take the marketing world by storm.
And that storm has been brewing for some time now. After a year...