Mobile advertising expenditure in the China rose to a new high of RMB165.0bn in 2017, according to data from WARC and iResearch included in WARC's Adspend Database and International Ad Forecast. This represents a year-on-year increase of 35.7% from 2016,...
Mobile's rapid growth in China driven by search ads
An overview of mobile advertising expenditure by format in China between 2012-2017.
