Half of adults always accept website cookies

An overview of consumer willingness to accept website cookies.

One-half (48%) of adults say they always click 'accept all' when a website asks about cookies, according to research across 17 markets from YouGov.

This rises even higher in Poland (64% agree), Spain (63%), the UK (61%) and Sweden (58%).

In comparison, one-quarter (27%) of adults across the 17 markets disagree with the statement and do not always click 'accept all' on cookie notifications.

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