COVID-19 has prompted a quarter of Americans to make big purchases

An overview of consumers in the US delaying or bringing forward large purchases during the novel coronavirus (COVID-19) outbreak.

One-quarter (25.8%) of Americans have been prompted to make large purchases during the novel coronavirus (COVID-19) outbreak, according to the latest research from WARC Data. This share has remained relatively consistent throughout April.

However, over two-fifths...

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