Volkswagen: Bye Bye Beetle

Volkswagen announced it would be retiring its much-loved VW Beetle, so it launched a farewell event in China to give the Bug one last sales push.

Campaign details

Brand: Volkswagen BeetleBrand owner: VolkswagenAgency: PHD ChinaCountry: ChinaIndustries: Mid-size, large family carsMedia channels: Events & experiential, Online display, Online video, Social media, Sponsorship - event, propertyBudget:...

Not a subscriber?

Schedule your live demo with our team today