Yeos: #YeosMoment

Drinks brand Yeo's grew its presence in the digital space in Singapore with a campaign that hijacked online conversations to leverage the brand's National Day association.

Campaign details

Brand: YeosBrand owner: Yeo Hiap Seng LimitedAgency: MashwireMarket: SingaporeSector: Iced drinksMedia channels:Merchandise & free gifts, Packaging & design, Social media, Virtual & augmented reality, Word of mouth, influencers...