Bennett, Coleman and Co. Ltd.: Times Wishlist

Media owner Bennett, Coleman and Co. Ltd increased volume share for its print publications Times of India and Economic Times in India in the run-up to the festive season with a data-collection and targeting campaign that tailored ads to readers.

Campaign details

Brand: Bennett, Coleman And Co. Ltd Brand owner: Bennett Coleman & Co Entrant company: Bennet Coleman & CoMarket: India Sector: Newspapers Media channels:Mobile & apps, Online display, Social media, Websites & microsites, Merchandise...

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