Voltaren: Powering the joy of movement

Voltaren, the GSK pharmaceutical brand in the USA, provided osteoarthritis sufferers with an effective alternative to prescription pills.

Campaign details

Brand: VoltarenBrand owner: GlaxoSmithKlineEntrant company: Arc Worldwide, ChicagoMedia: Publicis Media, New York PR: Edelman, New YorkMarket: United StatesSector: Non-prescription, OTC productsMedia channels:Online display, Online video, Point-of-purchase,...