| Agency: WCRS | Author: Russell Mitchinson |
Vodafone
Vodafone rubs it in
The story
This is the dark tale of holiday behaviour and how the real reason behind the 'innocent postcard' provided the insight for launching Vodafone's new Prepay [1] ...
Vodafone
Campaign to launch Vodafone’s roaming Prepay service for use abroad. TV and poster ads built on the reasons why people write holiday postcards.
