VinFast: VF e34 – launching Vietnam's biggest pre-order campaign of all-time

VinFast, a car manufacturer, launched a campaign in Vietnam to introduce the first Electric Vehicle (EV) car to the nation.

Campaign details

Brand: VinFastLead Agency: Pencil Group / Hakuhodo / AuroraRegion: APAC

Strategy

Objective

Vietnam, one of the fastest growing economies in the world, is a place for innovation and new consumption trends. For almost 30 years since the economy...

Not a subscriber?

Schedule your live demo with our team today