UpCircle: Branding

UpCircle, a UK-based beauty company, initiated a total rebrand based on its use of recycled products, achieving significant results across turnover, market share, conversion rates, and profitability.

Executive Summary

"They helped us to find exactly the right look, feel and tone for our brand, giving us a solid platform on which to build future success. More than this, they made it look easy. Their support in transforming the brand from Optiat to UpCircle...