Unilever: Unmute

Unilever, a consumer goods company, launched a global campaign to engage its employees and revolutionise corporate thinking around domestic abuse.

Summary

During the 2020 lockdowns, cases of domestic violence grew by 20% worldwide. A shadow pandemic was on the rise.

Our campaign, 'UNMUTE', used an arresting concept – silence – to highlight the key obstacle in addressing domestic violence: the fear...