Under Armour: The First Meta Sneaker

Under Armour, a sportswear company, launched a campaign to drive the brand back into a cultural leadership role amid a global supply-chain crisis.

Campaign video: Under Armour – The First Meta Sneaker

Selected creative: Under Armour – The First Meta Sneaker


Creative agency: Berlin Cameron New YorkCCO & Founder: Ewen CameronGroup Account Director: Emily BondMarketing Manager: Kaeyla WillisPresident:...

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