Campaign details
Brand: TrendyolLead Agency: newton.ddcRegion: EMEA
Strategy
Objective
Re-marketing:
We can re-market to people who have visited us before.
So, is it possible to do re-marketing before re-marketing to people who have not visited us before?
Introducing Pre-Marketing by Trendyol!
We wanted to attract people who have never visited our digital assets and were not users to Trendyol and include them in our re-marketing ecosystem.
For this reason, we brought a new dimension to our re-marketing system.
Target Audience
People who are not Trendyol Users
Creative Strategy
Using Google Keywords, we created "Purchase Intent"...