Travelling without toothpaste - learning from the Kings of Customer Service

In this article, a hotel-and-airport horror story exemplifies what so often goes wrong with customer satisfaction (CSR).

Travelling without toothpaste – learning from the Kings of Customer Service

Laurence GreenFallon London

Of all marketing concepts, customer service remains perhaps the easiest to grasp yet hardest to deliver. The business case is self-evident and...