The Science Of Getting Heard
Jeremy Garlick Sainsbury Supermarkets LimitedSharon Hodgson Ipsos UK
BACKGROUND
Sainsbury Supermarkets Limited is the number two food retailer in the United Kingdom, with sales of 12 billion per annum and 130,000...
The science of getting heard
Within the research industry much focus is rightly given to innovative design and creative solutions to meet changing information needs.
