The Mayor Of London: Let's do London

The Mayor of London, the leader of London's metropolitan government, launched a campaign in London to launch a new recovery programme and create a media conversation.

Brief

Stay in. Eat out to help out. Stay alert. Work from home. But if you can't, don't. To say the hokey cokey of the past twelve months has been tough to manage for businesses would be the understatement of the decade.

London was in the middle of a crisis....