The Electoral Commission: Advertising counts - a case study in electoral awareness

Pauline Kerr, Dawn Reid, David Lyle and Julie Anne Bailie

The Electoral Fraud Act was introduced to Northern Ireland in May 2002 and brought with it strict new measures regarding voter registration and voter identification.
Agency: LyleBailie InternationalAuthors: Pauline Kerr, Dawn Reid, David Lyle and Julie Anne Bailie

Advertising Counts

A case study in electoral awareness

INTRODUCTION

'Farewell to the old Irish custom of voting early, and often'

('The Independent headline, 29.11.02)...

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