The Customary Gift On A 10th Anniversary Is Tin

IBM celebrates the tenth anniversary of its partnership with Ogilvy & Mather for strategic advertising.

The Customary Gift On A 10th Anniversary Is Tin

Lisa BairdIBM 

Why is this relevant to a commentary on advertising? This May, IBM celebrates the 10th anniversary of its partnership with Ogilvy & Mather, our strategic advertising agency...