Tencent drama series marketing has long been limited to cooperation with regular resources within the series. Video platforms need to break through the marketing model and upgrade their business ecology. Advertisers need more diverse cooperation to win the minds of young consumers.
Case Details
Brand: Tencent Video
Brand owner: Tencent Tecent
Main Agency: Tencent Video Tencent Advertising
Main agent company holding group: Tencent Tecent
Launched on the market: Mainland China
Industry: Internet
Media channels:mobile & application APP, online display...
