Shampoo brand, Sunsilk, collaborated with a local celebrity and a leading online retailer to co-create its new range in Malaysia.
Campaign details
Brand: SunsilkBrand owner: UnileverEntrant company: Mindshare Kuala LumpurMarket: MalaysiaSector: Hair careMedia channels:Livestreaming, Mobile & apps, Point-of-purchase, in-store, Public relations, Social media, Television, Word of mouth,...
