Sunlight: Bringing colors back in West Bengal

Sunlight, an Indian detergent brand, partnered with a Bengali designer to bring life to West Bengal’s weaving industry in a film and digital campaign.


Sunlight, a 100-year-old regional detergent brand from the house of Unilever is West Bengal’s iconic brand. With superior colour-guard technology, Sunlight depicts its communication through colourful sarees. In 2020, the brand crafted a new...

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