Sun - The Experts

After inventing the dishwasher detergent market in the 1970s, Sun suffered a 20-year decline in market share, following the normalization of the market.

Sun – The Experts

Brand Name: Sun – The ExpertsAdvertiser: UnileverAgency: Lowe ParisPrize: BronzeCategory: FMCG Household

SUMMARY

After inventing the dishwasher detergent market in the 1970s, Sun suffered a 20-year decline in market share, following the normalization...