Steinlager Pure – Keep it Pure

Steinlager was New Zealand's number one premium beer brand, but with a multitude of other European brands entering the market, its position had deteriorated.

Steinlager Pure – Keep it Pure

Category: New Product or Service IntroductionAgency: Publicis MojoAdvertiser: Lion NathanCampaign: Steinlager Pure – Keep it Pure

SUMMARY

Steinlager was New Zealand's number one premium brand, but with Heineken and a multitude...

WARC subscribers can sign in to keep reading

Not a subscriber?

Schedule your live demo with our team today