Sprint Nextel Corporation: Monday Nights Free And Clear campaign

Susan Risland

Sprint Corporation's "Monday Nights Free and Clear" campaign publicized free long-distance calling services that the telecommunications company offered during the last four months of 1997.

Sprint Nextel Corporation: Monday Nights Free And Clear campaign

Susan Risland

OVERVIEW

NOTE: Since the initial appearance of this essay in the 1998 edition of Major Marketing Campaigns Annual, the Sprint Corporation merged with Nextel to become Sprint Nextel....

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