Sky: Glass

Sky, a British broadcaster, grew sales of its Sky Glass streaming service in the UK by launching personalised communications to deliver messages that appealed most with different types of audiences.

Sky was launching its biggest and most innovative product in 15 years - new streaming TV service Sky Glass. But there was a big challenge: building a prospect pool suitable for the product to supercharge its sales volume.


With the industry shift...

Not a subscriber?

Schedule your live demo with our team today