Sifting through the sands of cyber space

Koushik Gupta and Arun Joshi

This paper provides insights related to the attitudes that Arab Internet users hold towards the Internet, their behaviour, and the 'net culture' that seems to be evolving in the Middle East.

Sifting Through the Sands of Cyberspace

Unearthing attitudinal and behavioural segments among the emerging Arab netizens

Arun Joshiand Koushik GuptaACNielsen AMER

THE CHANGING ENVIRONMENT IN THE MIDDLE EAST

From a humble beginning in the year 1995 when the first Internet Service Provider in the region was set up, the Internet in the Middle East has a come a long way.

The progress of the Internet in the Arab world was relatively very slow in the initial years. The key cause for this retarded growth was restrictive government regulations. Limited development of infrastructure and prohibitive costs of Internet access...

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