Background
For a long time Sonos has been recognized and acknowledged for their Wi-Fi based multi-room speaker systems. In 2019 Sonos released Move - their first speaker with Bluetooth connectivity, as well as their first portable speaker.
In the spring of 2021, Sonos wanted to take it a step further by making their speakers more accessible by presenting Sonos Roam. This is a speaker the size of a soda can, weighing just under one kilogram, making it easier to carry around compared to its bigger brother, Sonos Move.
Goal
Our main goal was to attract attention to Sonos' new family...