Janssen Pharmaceutical: Fact fashion

Fact Fashion, a clothing initiative, launched a campaign in Japan to educate the public about psoriasis, empower patients to increase their self-esteem and better manage their condition and engage dermatologists.

Description

People with psoriasis cannot wear clothes they like and experience clothing as a physical and emotional burden. Furthermore, there are no specially designed clothes that specifically address Psoriasis condition. To address these unmet needs,...

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