Google: School of Life – Adulting with Google on YouTube Russia

Google, a technology company, launched 'School of Life' in Russia to enhance the educational experience for Russian YouTube viewers aged 18-24.

Challenge

A generation of young Russians unprepared for adulthood

As one of the world's leading online platforms, YouTube, a top Google service, is focused not only on entertainment of users, but also has an educational mission. People around the world use...