Royal Australian Mint: Donation Dollar

The Royal Australian Mint, a producer of all Australian coins, created Donation Dollars, a coin that can be donated to support charities when the public were struggling to give.

Campaign video: Royal Australian Mint – Donation Dollar

Read the full campaign case study

Selected creative: Royal Australian Mint – Donation Dollar

Credits

Media agency: Saatchi & Saatchi Melbourne / UM CanberraAccount Director: James CameronAccount Executive:...

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