Campaign details
Brand: RexonaBrand owner: UnileverEntrant company: Initiative MoscowIdea creation: Unilever, Moscow / IPG Russia, MoscowMedia: Initiative, MoscowMarket: Russian Federationn FederationSector: Deodorants, anti-perspirantsMedia channels: Gaming & in-game advertising, Online video, Social media, Word of mouth, influencersBudget: Up to 500kCampaign video
Creative assets
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